Born out of passion and necessity, WOW Wipes was founded in 2010 by two hard-working friends, Jarred Lawrence and Rob Maclachlan.
These two mates crossed paths whilst networking as Fitness Club owners and have since developed a disruptive innovation sweeping through Australian businesses.
Jarred and Rob’s vision for the WOW Wipes concept emerged from their shared history in the health and fitness industry.
Both men strive to maintain their adventurous and hands-on spirit from the early days working out of Rob’s suburban garage. Now into their 14th year in business, their team is still small but has grown to maintain the superior customer service and product quality they have provided since day one.
Jarred and Rob are both very familiar with meeting the needs of Australian business owners and operators. It is this understanding and connection that continues to drive them to innovate and develop high-quality, yet affordable products. Their flagship product, gym wipes, has become a staple in fitness centres across the country, revolutionising cleanliness and hygiene standards in gyms and fitness clubs.
Having adhered to the guiding principles of outstanding product quality and incredible customer service, it is these same two tenets that will continue to be the foundation of WOW Wipes into the future.
Rob’s professional career began as an Exercise Physiologist after graduating with a degree in Physical Education from Otago University in New Zealand. His role evolved into Venue Management before moving into Contract Management for local government.
Rob then decided to follow his passion by opening a Fitness Club in Brisbane, followed by a second club in partnership with Jarred. It was during this time of running a Fitness Club together that the WOW Wipes concept, including their popular gym wipes, was born. Not long after that, Rob sold his Fitness Clubs and since then has been working full-time on developing the WOW Wipes brand.
Rob enjoys Running, Surfing, Gym, and has enthusiastically welcomed the return of unrestricted world travel.
Jarred’s career began in logistics, after leaving school light on formal qualifications but with a ton of ambition!
His passion was Rugby League, and he followed his dream of playing at the top level. There were some bumps in the road along the way, but he managed a few NRL games and many Reserve Grade appearances over a six-year period.
Whilst playing in Canberra he enjoyed a rewarding career as a National Account Manager for a multinational technology company for 10 years.
He then decided to take a leap of faith by purchasing a couple of gym franchise territories with his wife and young family, and along the way, he met Rob.
Jarred loves coaching Rugby League, Gym, spending time with his family, and he doesn’t mind getting his hands dirty in the garden!
It’s Jarred and Rob’s mission to make your WOW Wipes experience amazing from the beginning. If you’re interested in bringing WOW Wipes, especially our high-grade gym wipes, to your business or home, feel free to contact the guys today via 1300 969 947 or info@wowwipes.com.au. For more information, take a look at our WOW Wipes FAQ’s page or subscribe to our newsletter for the latest content and offers!
